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Articles

Vol. 1 No. 17 (2025): jul-dez 2025

THE INFLUENCE OF CULTURES ON INTERNATIONAL NEGOTIATIONS

Submitted
23 February 2026
Published
16 April 2026

Abstract

Culture is a pervasive influence in international negotiations, with anthropology playing a key role in navigating the complexities behind it. As the world becomes increasingly globalized, international negotiations cannot be properly conducted without understanding the cultural nuances that underpin the practices and expectations of negotiators. However, the complexity of these negotiations goes beyond mere commercial or diplomatic transactions, and is influenced by the cultural diversity of those involved. Anthropology offers a valuable lens through which to examine the cultural complexities that underlie international negotiations. By analyzing the beliefs, values, norms, and social practices of different human groups, anthropology reveals how these elements shape the approaches and expectations of negotiators in global contexts. By recognizing and integrating an anthropological approach to international negotiations, negotiators can bridge cultural divides, fostering greater mutual understanding and global collaboration. This article seeks to highlight the importance of deep cultural sensitivity and constant adaptation to cultural diversities as essential components for success in international negotiations in an increasingly interconnected and multicultural world.

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